Hello! I’m Daniela Rubio, an interdisciplinary researcher with a passion for driving innovation and growth through a deep understanding of people and culture. Welcome to my personal page, where I showcase curated case studies from my career as a researcher.
Over the past 15 years, my work has helped inform decision-making in various private, public, and non-governmental organizations by providing relevant data-driven recommendations and insights through compelling storytelling.
Currently, I am working as a Lead Senior User Experience Researcher at Meta – Monetization. During my time at Meta, I’ve shaped the direction of products used by millions of businesses worldwide across commerce, lead generation, business messaging, and advertising, in ways that bring value to the businesses using these solutions, the consumers engaging with them, and to Meta.
